Land of a 1000 dances

For 10 years, our agency pro­vid­ed dai­ly tech­ni­cal and dig­i­tal strat­e­gy sup­port for Young Voic­es. Our ongo­ing col­lab­o­ra­tion includ­ed mul­ti­ple cam­paigns, three redesign projects, count­less new plat­form fea­tures, and thou­sands of hours of support.

Our work helped the Young Voic­es team man­age a year of choir train­ing, and a hec­tic and inspir­ing sea­son of con­certs bring­ing over 100,000 singers togeth­er every year.

A web­site, online store, com­mu­ni­ty, learn­ing cen­ter and tick­et man­ag­er. All in one.

The YoungVoic­es web­site has come a long way. When we start­ed, our aim was sim­ply to replace an old-fash­ioned Flash web­site with lit­tle to no fea­tures. Our first ver­sion was built in Expres­sio­nEngine and Net­suite, with the ERP skinned for a seam­less­ly inte­grat­ed experience.

The sec­ond iter­a­tion became much more com­plex. Using the pow­er­ful fea­tures of CraftCMS we were able to cre­ate a back­end for the vibrant teacher com­mu­ni­ty. A sin­gle stop to pro­vide every­thing they need­ed to train the chil­dren before the con­cert. Songs, videos, chore­o­gra­phies, and faster sup­port chan­nels before, dur­ing and after concerts.

The third ver­sion evolved through a cus­tom con­nec­tor to Sales­force. Teach­ers could then buy tick­ets, mer­chan­dis­ing, par­ents’ tick­ets, and any kind of con­cert-relat­ed prod­uct. They also received warn­ings and auto­mat­ed infor­ma­tion about their event sta­tus, and all the safe­ty and legal infor­ma­tion nec­es­sary for these type of events.