Strat­e­gy

Announcing the death of the Agency of Record may be an exaggeration, but the change is really real. Long live the Agency of Ecosystems.

Early adoption is a double-edged sword. Choosing the right tech requires weighing pros and cons, because sometimes boring is best.

Ecommerce redesign is risky, subjective, and often ends in compromises that exhaust everyone but please no one. Fear not. There's a better way.

The new normal is that everything sucks. Focus on Compliance, Accessibility and Performance and make your future self’s life easier.

Unlike diamonds, ecommerce migrations are not forever. Here are some principles to consider the next time you have to face an Ecommerce replatforming.

“The best way to predict your future is to create it” Drucker's right. This issue is about learning, staying relevant, and embracing change.

Discover the hidden costs of inaction to drive ecommerce growth and learn how to discern when the pain of same overweighs the pain of change.

Staying on top of key e-commerce trends helps you improve your offering, explore new chances to grow, and make (a bit more) sense of the online world's tricks,…

A recap and further development of what we think we can glimpse about the future of ecommerce, based on both short and long-term trends in the industry.

Creativity loves constraints. And they can be a key strategic advantage. This is our rant about how the power of constraints can help, not hinder, your work..

Which are the pros and cons of replatforming? It depends. On where you’re going to, and where you’re running from.

Replatforming can be scary, but it may well we worth it. The a-lot-of-dollars question, is how to tell whether it will.