BigCommerce’s 2022 report: WIN-WIN, BIG-BIG

Notes and great news about Big­Com­merce​’s suc­cess, high­light­ed in their 2022 Annu­al Report.

Despite ris­ing infla­tion, inter­est rates, and the war in Ukraine, Big­Com­merce achieved a remark­able 27% increase in rev­enue growth in Q4.

Enter­prise:

2022 marks BigCommerce’s full mat­u­ra­tion as a com­plete enter­prise plat­form in func­tion­al­i­ty and com­pos­able flex­i­bil­i­ty, fol­low­ing the strate­gic acqui­si­tions that laid a foun­da­tion for the com­pa­ny to become the world’s most flex­i­ble and easy-to-deploy B2B platform.

One of Big­Com­merce’s big wins in 2022 was its B2B offer­ing, which received wide­spread recog­ni­tion from top indus­try ana­lysts, includ­ing Gart­ner, Par­a­digm, and Forrester. 

Addi­tion­al­ly, Big­Com­merce was rat­ed the best B2B plat­form in mar­ket pres­ence and sat­is­fac­tion by busi­ness­es on G2, the world’s largest soft­ware review site.

Big­Com­merce’s focus on the Enter­prise busi­ness seg­ment, which com­pris­es 72% of total annu­al recur­ring rev­enue, result­ed in remark­able growth and reten­tion: 111% NRR and a 30%+ YoY growth rate for the past 20 quar­ters (that’s 5 years!).

Expan­sion:

MOREFEA­TURESANDCAPABILITIES

Mul­ti-store­front: The sig­na­ture prod­uct release in 2022 and an inno­v­a­tive fea­ture that enables busi­ness­es to launch and man­age mul­ti­ple store­fronts from a sin­gle Big­Com­merce back­end across brands, geo­gra­phies and cus­tomer seg­ments. A seam­less shop­ping expe­ri­ence for cus­tomers, plus more con­trol for busi­ness­es over their ecom­merce oper­a­tions, with a much low­er oper­a­tional cost and complexity. 

Mul­ti-Loca­tion Inven­to­ry APIs allows to exe­cute more com­plex order sce­nar­ios, includ­ing BOPIS (buy-online-pick­up-in-store) and mul­ti-ware­house ship­ping opti­miza­tion. This means more flex­i­bil­i­ty and con­trol over inven­to­ry man­age­ment and orders.

Strate­gic Acqui­si­tions: BundleB2B, B2B Nin­ja and Feedonomics

BundleB2B pow­ers the func­tion­al­i­ty of Big­Com­merce’s B2B Edi­tion, and B2BNinja offers best-in-class B2B quot­ing capa­bil­i­ties. The 2021 acqui­si­tion of Fee­do­nom­ics also enabled adver­tis­ing and sell­ing through more chan­nels than com­peti­tors. Chan­nels include Ama­zon, Facebook/​Instagram, Google, Mer­ca­do Libre, Microsoft, Tar­get+, Tik­Tok, Wal­mart, and Snap.

MOREMAR­KETSANDCOLLABORATIONS

Inter­na­tion­al expan­sion played a sig­nif­i­cant role in Big­Com­merce’s suc­cess in 2022, with a 33% rev­enue growth in the EMEA region. Notable inter­na­tion­al brand launch­es include British Air­ways’ IAG Loy­al­ty and Mex­i­can foot­ball club Chivas. Big­Com­merce also reports coun­try launch­es in Ger­many, Aus­tria, Spain, Den­mark, Nor­way, Swe­den, Mex­i­co, and Peru. 

Big­Com­merce also estab­lished new col­lab­o­ra­tions with part­ners in Chi­na, Korea, Poland, India, and the UAE, fur­ther expand­ing its inter­na­tion­al reach.

Expec­ta­tions:

Big­Com­merce set an ambi­tious agen­da for 2023: prof­itabil­i­ty in Q4 and posi­tion­ing as a glob­al leader in enter­prise eCom­merce. The com­pa­ny has also made inter­na­tion­al growth a top pri­or­i­ty for the year.

Peo­ple help­ing people

We appre­ci­ate Big­Com­merce’s com­mit­ment towards cus­tomer sup­port. Their ²⁴⁄₇ phone and chat ser­vice is oper­at­ed by peo­ple, not bots or bot­ty FAQs. In 2022, 85% of phone calls and 87% of chats were answered in two min­utes or less. Addi­tion­al­ly, with over 70,000 sur­veys con­duct­ed, cus­tomer sat­is­fac­tion was 95% for phone sup­port and 92% for chat support.

Con­grat­u­la­tions to our friends and part­ners at Big­Com­merce for anoth­er suc­cess­ful year. Here’s to more Big Wins, together.

Check out Big­Com­merce’s 2022 Annu­al Report.