SEO Migra­tion

Replat­form­ing with­out an SEO migra­tion plan is one of the most com­mon and most expen­sive mis­takes in ecom­merce. URL struc­tures change, redi­rects get missed, meta­da­ta dis­ap­pears, inter­nal links break, and Google notices before you do.

We han­dle the SEO dimen­sion of your migra­tion as a first-class work­stream. That means crawl­ing and cat­a­logu­ing your cur­rent site before any­thing moves, map­ping every URL to its des­ti­na­tion, imple­ment­ing and val­i­dat­ing redi­rects, pre­serv­ing meta­da­ta and struc­tured data, and mon­i­tor­ing rank­ings close­ly in the weeks after launch.

This is for you if:

  • You’re replat­form­ing and SEO is an after­thought in the project plan — which means it’s already a risk.
  • You’ve migrat­ed before and took a traf­fic hit that took months to recov­er from.
  • Your devel­op­ment team is strong but SEO is not their native language.

What you’ll get from this:

  • A pre-migra­tion crawl and full URL inven­to­ry of your cur­rent site.
  • A redi­rect map cov­er­ing every URL with a clear des­ti­na­tion and val­i­da­tion protocol.
  • Meta­da­ta migra­tion ensur­ing title tags, descrip­tions, and struc­tured data sur­vive the move.
  • Post-launch mon­i­tor­ing with week­ly rank­ing and traf­fic reports for the first 90 days.